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Podcast Guest Feature

Florals by Patty

RISE was able to speak to Florals by Patty on the Build Boldly Podcast. Learn more about who they are, what they do, where to find them, how RISE has supported their journey – and so much more.

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Lesson From Florals by Patty

Patty Costlow’s journey from engineering to owning a thriving floral design company offers practical wisdom for entrepreneurs, especially those scaling from passion projects. She emphasized partnerships, creative authenticity, and learning from failure as keys to growth.

Prioritize Financial Planning

Pricing mistakes and unexpected costs can make or break your growth. Plan for the unexpected.

Know Your Strengths

Delegate tasks outside your strengths, like accounting, so you can focus on what drives your business.

Stay Original

Avoid the trap of copying trends on social media—bring your clients’ visions to life in a unique way.

Build Partnerships

Surround yourself with venues, mentors, and service providers that help amplify your reach.

Embrace Failure

Mistakes happen—own them, learn from them, and move forward.

Use Tech to Communicate

Tools like HoneyBook help manage clients and expectations in a scalable way.

About Florals by Patty

Where Vision Meets Floral Design

Florals by Patty is a boutique floral design company based in Noblesville, Indiana, founded by former mechanical engineer Patty Costlow. Specializing in weddings, the company combines floral artistry with event design to create custom, full-service experiences. With over 35 weddings a year and preferred partnerships at major venues, Patty’s work is known for honoring the client’s vision while delivering timeless and creative results.

Listen to them on Rise’s podcast, build boldly!

Learn how Patty Costlow turned her creative passion into Florals by Patty by building key partnerships, mastering social media, and embracing entrepreneurship’s lessons along the way.

Finding the right space

Space That Grows With You

When Patty outgrew her home studio, she found RISE through a local connection—and it became essential to her growth. With dual-purpose workshop and studio spaces, safety, and a supportive community, RISE empowered Patty to scale from one wedding to over 35 annually. The environment allows her to work through the night, collaborate with neighbors, and access the amenities she needs to thrive.

Rental space interior in Fort Wayne, Indiana

Space Type:

Location:

Small Warehouse

Franklin, WI

Learn more

Key Podcast Takeaways

01.

Community Fuels Growth

Patty credits RISE’s supportive environment and flexible space as key to handling the demands of a booming wedding business—with 4 weddings in one weekend as proof.

02.

Own Your Mistakes

From missing installer notes to mismanaging finances, Patty’s message is clear: acknowledge mistakes, adjust, and don’t let fear stop your progress.

03.

Relationships Over Marketing

By partnering with venues and leveraging referrals, Patty grew her business without traditional advertising—showing the power of trusted networks.

Listen to Patty’s Episode to Learn More:

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Learn How to Lease Business Space in Just 6 Simple Steps!

Whether you’re a sales rep needing minimal office space and room for inventory, a franchise requiring a blend of retail and storage space, or a therapist seeking a simple office, finding the right space is crucial. This guide will help you align each step with your business goals.

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Mike Smith speaking in an interview

“…coming to rise we realize it might be a little bit more expensive but it helps you grow as a business because it’s geared towards partnership with businesses.”

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Mike Smith

Owner, Smith Expo